PHONE COPYWRITING
At Media Group our telephone message writers know their first task is to minimise the number of callers who feel tempted to hang up. From there the writer must take on the Time Lord properties of Dr Who. In close association with the recording studio Producer their responsibility is to make the passage of time become irrelevant. Using a seamless blend of music and words punctuated only by an occasional sound effect their aim is to keep the listener enthralled until such time as the caller’s original destination is free to answer the telephone.